Google Ads
Setup, management and optimisation of Google ad campaigns. Audience and keyword research, budget management and conversion tracking.
Digital marketing · Google & Meta Ads
Mariya
Boycheva
Google and Meta ads. Website design and development. A clear plan for your business.
Over 15 years of experience in digital marketing
How I can help
Advertising and websites that work for your business.
From our first conversation about your goals to the ad campaign and the website it leads to.
Discuss your project for Google Ads
Meta ads
Advertising campaigns on Facebook and Instagram. Audiences, creative assets and copy, testing and optimisation based on results.
Website design and development
Website development, design and maintenance. A mobile-friendly experience, clear structure and content that helps customers take the next step.
Social media management
Content planning, post creation and a consistent presence across your social media channels.
Email marketing
Email campaigns and newsletters. Copy, design and scheduled delivery to your audience.
UGC content
Videos and content for brands, from the idea and filming to finished material for social media and advertising.
Portfolio
The work speaks for itself
My portfolio reflects years of experience, a sense of style and attention to detail.
Every video starts with an idea: a considered concept, a sense of balance and care for the brand I work with.
About me
I inspire. I create. I share real life.
I have over 15 years of experience in digital marketing. I plan and manage advertising on Google, Facebook and Instagram. I design, build and maintain websites, creating design and content around your business goals.
I create content that inspires, challenges and brings a sense of beauty. I work with brands that share my values: style, authenticity and respect for individuality.
Welcome to my world, where elegance meets confidence.
15 years of modelling experience
I have over 15 years of modelling experience, working with Bulgarian and international brands. Today, I combine that experience with my understanding of social media and digital marketing to help brands stand out through visually engaging, authentic content.
Dozens of brands
I work with dozens of brands each month, creating individual video content around their goals and identity. I believe every story deserves to be told with care and purpose, because emotion is what makes a brand memorable.
Why work with me
My mission is to help businesses and individuals stand out through authenticity, style and a clear message.
Content created with understanding and passion is not just seen: it is felt. 💫
Experience and professionalism
Over 15 years in front of the camera and years of working with hundreds of clients.
More than 15 years in front of the camera have taught me that a perfect shot matters, but so does the trust between the model, client and crew. I have worked on dozens of campaigns, from boutique brands to international companies, adapting to different creative directions, styles and requirements.
A creative approach
Each project is tailored to express the character of your brand.
Every collaboration is a conversation between the client’s idea and my interpretation of it. I approach each project individually, with care for the brand’s look, style and character. Whether it is a photo shoot, video campaign or digital activation, I aim to create content that looks ahead.
Understanding your audience
I understand what engages, inspires and attracts attention online.
An online presence is about how you communicate with people, rather than follower numbers alone. Over the years, I have developed a feel for the details that spark interest, inspire and create emotion, with content that speaks to an audience’s feelings, needs and sense of style.
Results
I create content that looks good and builds a real connection with your audience.
Beautiful content matters; effective content makes it count. My focus is on a real connection between a brand and its audience, beyond likes alone. For me, a client’s success is the clearest reflection of my work.
Learning and development
Certificates
Reviews
Reviews from my clients
Anika Yordanova
★★★★★
Преди време имах удоволствието да работя с Мария Бойчева по заснемане на съдържание за моя бизнес. Тя е изключителен професионалист – работи бързо, организирано и с внимание към детайла. Изключително съм доволна от съвместната ни работа и с удоволствие бих я препоръчала на всеки, който търси качествено и креативно съдържание.
Aleksandar Petkov
★★★★★
Изключителен професионалист. Ако Ви трябва създател на съдържание, на когото може да се доверите - Мария е човекът!
Мария Димитрова
★★★★★
Мария Бойчева е пример за модерна и осъзната жена, която съчетава професионализъм, финес и автентичност. В нея има нещо рядко срещано – тя умее да бъде едновременно близка и вдъхновяваща. Всяка нейна поява, публикация или проект носи лична енергия и послание, което достига до хората. Харесвам начина, по който подхожда към съдържанието си – с внимание, с отношение и с ясно усещане за отговорност към аудиторията. Тя не просто създава визия, а изгражда доверие. Мария умее да покаже, че успехът не е в шума, а в постоянството, добрия вкус и искреното отношение. Като пиар и инфлуенсър тя е от онези личности, които не просто следват тенденции, а ги задават. В нея има класа, присъствие и визия за бъдещето – и това я прави различна. Мария Бойчева е име, което тепърва ще се свързва с устойчиво влияние и позитивна промяна.
Valentina Chitakova
★★★★★
Изключителен професионалист с уникално творческо мислене! Сериозно отношение, прецизност и силен усет към нуждите на клиента. Освен това има отлични комуникативни умения и е много приятна за работа!
Monica Toshkova
★★★★★
Точна, организирана и креативна.
Митко Йорданов
★★★★★
От 2 години работим с Мария Бойчева и мога искрено да кажа, че тя е невероятен професионалист – креативна, отдадена и винаги с нови идеи. Умее да създава качествено съдържание, да снима и да представя брандовете по най-добрия начин. Препоръчвам я с две ръце!
Iliana Stoimirova
★★★★★
Отговорна, дисциплинирана и мила в отношенията с хората
Kostadin Kraykov
★★★★★
Професионалист ,бърза и точна!
Teddy Russeva (Tiara)
★★★★★
Страхотен човек и професионалист!
Digital products
Knowledge that stays. Experience to share.
A digital guide to your first paid video content projects. Includes 100 ideas for opening a video.
UGC guide15,00 €
View the guide
About digital products
Every experience in front of the camera has taught me something valuable. Today, I share those lessons with people who want to grow professionally and personally.
My digital products are for anyone developing their skills in fashion, influencer marketing, personal branding and confident communication.
My courses bring together practical experience, useful advice and clear strategies you can apply straight away.
Whether you are a model starting out, a brand looking to work more effectively with influencers, or someone building an online presence, you will find tools to help you take the next step.
Products
Beauty begins within, in the balance between body, mind and a sense of lightness.
Inspired by nature and self-care, my carefully selected teas are created for women who value beauty, health and comfort from within. Each flavour is developed with attention to detail and a blend of natural ingredients working together for more energy, better digestion and a sense of lightness throughout the day.
These teas are a ritual of confidence and balance.
In the media
When my stories reach a wider audience.
Over the years, my projects and appearances have featured on television, online platforms, in print and in specialist lifestyle publications.
Each article, interview or video feature recognises the work behind the scenes and the consistency with which I build my presence.
Darilin
Personal style and my work as a model
Why I choose handmade accessories and how I balance photo shoots with my other projects.
LadyZone
My summer skincare routine
A conversation with LadyZone about my daily skincare and the products I choose for summer.
People of Bulgaria
From the fitness studio to Miracle Body
I talk to Hristiyan Gyoshev about group fitness classes, creating Miracle Body and the Lady Bulgaria International 2022 competition.
Have a project in mind?
Get in touch
Let’s talk about your next project.
- 15 years in front of the camera
- Working with dozens of brands
- A creative approach
- Strong results